Chiropractic business plan for starting your own business

The goal of this chiropractic business plan is to provide you with a blueprint to help you start your own chiropractic business. This plan will help you define and map out all the steps you need to take to get your business off the ground. It will provide a roadmap to identify the necessary resources and funding sources, build a team, develop a marketing plan, and create a financial plan.

The plan will help you identify your target market and develop strategies to reach them. It will provide you with a strategy for attracting new clients, managing and growing your business, and setting realistic goals. Additionally, it will provide you with ideas for improving customer service, building relationships with referral sources, and expanding your services.

This business plan can also work as an Occupational Therapy Business Plan and many other business plans.

Executive Summary

The Business

ChiroShop is a chiropractic business with a mission to provide quality chiropractic services to its clients. The sample chiropractic business plan provides a wide range of chiropractic services for both individuals and families, including chiropractic adjustments, massage therapy, nutritional counselling, and physical therapy. We will also offer educational services, including workshops and seminars, to educate our clients on the importance of overall health and wellness.

Our mission is to provide quality services that are tailored to the individual needs of each of our clients. We strive to create a warm and welcoming atmosphere where our clients feel at ease and comfortable. We believe in providing high customer service and satisfaction and strive to exceed our client’s expectations.

Management of Chiropractic office

The family chiropractic business plan will be managed by a chiropractor, who will be responsible for the office’s day-to-day operations. The chiropractor will oversee all of the staff and ensure that all the office policies are followed. The chiropractor will be responsible for diagnosing and treating patients and billing and collections. The chiropractor will also be responsible for the office’s marketing and will work with local hospitals and physicians to build relationships and promote the office.

Customers of Chiropractic Clinic

The primary customers of the chiropractic clinic will be individuals suffering from chronic pain, athletes and other active individuals, and individuals needing rehabilitation or physical therapy. The office will also serve as a referral centre for local physicians. The hospital Business Plan will be equipped to treat various conditions, such as neck and back pain, sports injuries, carpal tunnel syndrome, and headaches. The office will accept most major health insurance plans and will offer a reasonable fee schedule for those without insurance.

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Business Target

The primary goal of the chiropractic office is to provide quality care to the local community. The office will strive to create a positive atmosphere where patients feel comfortable and safe. The free chiropractic business plan office will use modern technology and equipment to provide the best care possible. The office will also focus on providing a high level of customer service and will strive to build relationships with local physicians and hospitals. The office will also seek to build relationships with local businesses, schools, and other organizations to promote the office and its services.

Chiropractic Business Plan - Business Target
Franchise Business Planning 
Helps the franchisee get business case approval from the franchisor

Company Summary

Company Owner

ChiroShop is owned and managed by Dr John Smith. Dr Smith has been a chiropractor for over 20 years and has extensive experience in the field. He is a member of the American Chiropractic Association and is board certified by the National Board of Chiropractic Examiners.

Why The Chiropractic Business Is Being Started

Dr Smith believes that everyone should have access to the highest quality of chiropractic care. He believes that the current healthcare system is not providing the necessary care that patients need and is not making the best use of available resources. By starting ChiroShop, the business plan chiropractic clinic aims to provide an alternative to traditional healthcare that is focused on providing the best care possible to its patients (source: Wikipedia).

How The Chiropractic Business Will Be Started

To begin, Dr Smith will be investing his own money to start the business and will create a chiropractic business plan template. He will be opening a clinic in a convenient location and will be hiring a staff of experienced chiropractors and administrative staff to ensure the highest level of care for his patients.


Additionally, he will be marketing the business plan for chiropractic practice through social media, local advertising, and word of mouth. He will also be connecting with local healthcare providers to create a referral network and to ensure that his patients have access to the best possible care.

Dr John Smith estimates the chiropractic business’s startup costs, investments, loans, and assets.

Chiropractic Business Plan - Startup Cost

You can establish a chiropractic business by meeting the following requirements in the chiropractic business plan sample: startup expenses, assets, startup funding, the funding required, assets, liabilities, planned investments, capital, liabilities, and funding requirements.

Start-up Expenses 
Research and Development$13,800
Expensed Equipment$36,900
Start-up Assets$263,000
Cash Required$173,060
Start-up Inventory$31,100
Other Current Assets$225,000
Long-term Assets$252,600
Total Requirements$1,244,480
Start-up Expenses to Fund$299,720
Start-up Assets to Fund$944,760
Non-cash Assets from Start-up$1,238,860
Cash Requirements from Start-up$332,500
Additional Cash Raised$48,530
Cash Balance on Starting Date$37,700
TOTAL ASSETS$1,657,590
Liabilities and Capital 
Current Borrowing$0
Long-term Liabilities$0
Accounts Payable (Outstanding Bills)$52,000
Other Current Liabilities (interest-free)$0
Planned Investment$1,244,480
Investor 1$0
Investor 2$0
Additional Investment Requirement$0
Loss at Start-up (Start-up Expenses)$341,110
Total Funding$1,244,480
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    Services of chiropractic business

    ChiroShop is a holistic health care profession that focuses on the diagnosis and treatment of neuromusculoskeletal disorders. It is a natural, non-invasive, drug-free approach to health care that helps to restore and maintain optimal health and wellness. Through the use of spinal manipulation, massage, exercise, and nutrition, chiropractic care help to alleviate pain, improve posture, and increase mobility. The following is an overview of services offered by a business plan for chiropractic offices:

    • Spinal Adjustments & Manipulation: We provide gentle and effective spinal adjustments to help restore proper joint movement and reduce any nerve interference.
    • Therapies: We offer a variety of therapies including electrical muscle stimulation, ultrasound, and heat and cold therapy to help reduce pain and inflammation.
    • Exercise Prescription & Rehabilitation: We provide individualized exercise and rehabilitation programs tailored to meet each patient’s specific needs.
    • Nutritional Counseling: We provide personalized nutritional counselling to help patients reach their health and wellness goals.
    • Education & Lifestyle Coaching: The sports chiropractic centre business plan offers educational seminars and lifestyle coaching to help patients better understand how to manage their health and lifestyle.
    • Massage: We provide therapeutic massage to help reduce muscular tension and improve circulation.
    • Posture Evaluation & Correction: We evaluate and correct posture to help improve body mechanics and reduce pain.
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    Marketing Analysis Of Chiropractic Business

    The chiropractic business largely depends on the population, as well as the demand for chiropractic services. The number of chiropractors has increased in recent years, as has the demand for their services. As the population ages and becomes more health conscious, the demand for chiropractic services is expected to increase in marketing plan chiropractic business.

    Market Trends

    The chiropractic market is becoming increasingly competitive, with various services now available. Consumers are becoming more knowledgeable about the benefits of chiropractic care and more likely to seek out such services. This is driving an increase in demand for chiropractic services. Additionally, the rise of technology has made it easier for consumers to access information about chiropractic care and has made it easier for chiropractors to market their services to a larger audience.

    Marketing Segmentation

    The chiropractic market in how to write a chiropractic business plan can be segmented according to demographics such as age, gender, and income. Additionally, chiropractors can target certain conditions, such as lower back pain, neck pain, and headaches. They can also target specific populations, such as athletes and seniors.

    Chiropractic Business Plan - Marketing Segmentation

    Business Target

    The target market for a membership-based chiropractic business plan should include all individuals who need or want chiropractic care. When writing a chiropractic business plan it includes those with acute or chronic back pain or other musculoskeletal issues, as well as those who are looking for preventative care.

    Product Pricing

    The pricing of chiropractic services in the family chiropractic business plan sample should be based on the services provided, the level of expertise of the chiropractor, and the demand for the services in the area. Generally, chiropractic services are priced by the session or by the hour. It is important to note that the pricing should be competitive with other local chiropractors. The customers also asked how much it would cost to develop a business plan for a chiropractic office; the cost of developing a business plan for a chiropractic office will depend on the project’s scope and the plan’s complexity. Generally, a comprehensive business plan can cost anywhere between $2,000-$5,000.

    Market Analysis       
    Potential CustomersGrowthYear 1Year 2Year 3Year 4Year 5CAGR
    Young Individuals with pain problems25%35,27042,32450,78960,94773,13610.00%
    Old Individuals35%35,38042,45650,94761,13773,36410.00%
    Accident Victims20%25,27030,32436,38943,66752,40011.00%

    Marketing Strategy Of Chiropractic Business

    Competitive Analysis

    The chiropractic industry is a rapidly growing sector of the healthcare industry. According to the National Center for Complementary and Integrative Health, the number of chiropractors in the U.S. has grown steadily since the early 2000s, from about 29,000 in 2003 to over 60,000 in 2018.

    Sales Strategy

    The chiropractic business plan for how to start a low overhead, high-profit margin practice will be utilizing a variety of marketing strategies to promote our chiropractic business. These will include:

    • Social Media: We will create and maintain a presence on all major social media platforms, such as Facebook, Twitter, and Instagram. We will regularly post content that is relevant to our target audience, such as advice on diet, exercise, and lifestyle changes, as well as information about our services.
    • Local Advertising: We will place advertisements in local newspapers and on radio and television. We will also seek to build relationships with local businesses so that we can advertise our services to their customers.
    • Referrals: We will seek to establish relationships with other healthcare professionals, such as physical therapists, massage therapists, and nutritionists so that we can refer our patients to them as needed.
    • Word of Mouth: We will strive to provide a high level of service to our patients so that they will be more likely to recommend our services to their friends and family.
    Any questions? Get in Touch

    Sales Monthly

    In the first month, we expect to make a maximum in sales. This figure is based on our target market, the number of appointments we are able to book, and the number of referrals we are able to secure.

    Chiropractic Business Plan - Sales Monthly

    Sales Yearly

    We anticipate that our yearly sales will continue to increase as we build relationships with our customers and expand our services.

    Chiropractic Business Plan - Sales Yearly

    Sales Forecast

    The sales of our company are expected to grow steadily over the next few years. We will be able to achieve this growth through our marketing and sales plans and our commitment to providing high-quality products and services. We will also use chiropractic billing software.

    Chiropractic Business Plan - Sales Forecast
    Sales Forecast   
    Unit SalesYear 1Year 2Year 3
    Education & Lifestyle Coaching3,1193,3063,505
    TOTAL UNIT SALES10,58611,22111,894
    Unit PricesYear 1Year 2Year 3
    Education & Lifestyle Coaching$937.00$1,086.92$1,260.83
    Education & Lifestyle Coaching$2,922,503.00$3,593,509.69$4,418,579.51
    TOTAL SALES$8,802,421.00$10,823,456.86$13,308,522.56
    Direct Unit CostsYear 1Year 2Year 3
    Education & Lifestyle Coaching$897.00$986.70$1,036.04
    Direct Cost of Sales   
    Education & Lifestyle Coaching$2,797,743.00$3,262,168.34$3,630,793.36
    Subtotal Direct Cost of Sales$8,155,995.00$9,509,890.17$10,584,507.76

    Personnel Plan

    The personnel plan for a chiropractic business plan software includes the hiring of a variety of employees, including receptionists, chiropractors, massage therapists, and administrative staff.

    Company Staff

    The company staff that will be necessary for a chiropractic business to operate successfully includes

    1. CEO and Founder
    2. Chiropractor
    3. Office Manager
    4. Receptionist
    5. Billing Specialist
    6. Massage Therapist
    7. Physical Therapist
    8. Administrative Assistant

    Average Salary of Employees

    The average salary of employees within a chiropractic business varies depending on the job role and experience of the individual. Generally, the average salary of a chiropractor is $75,000 per year. The average salary of an administrative staff member is $40,000 per year. The average salary of a receptionist is $30,000 per year. The average salary of a massage therapist is $50,000 per year. The average salary of a physical therapist is $60,000 per year.

     Personnel Plan   
     Year 1Year 2Year 3
    Chief Financial Officer $80,000$88,000$96,800
    Office Manager$45,000$49,500$54,450
    Billing Specialist$40,000$44,000$48,400
    Massage Therapist$50,000$55,000$60,500
      Physical Therapist$60,000$66,000$72,600
      Administrative Assistant$40,000$44,000$48,400
    Total Salaries$505,000$555,500$611,050

    Financial Plan for Chiropractic Business

    Financial experts examined Dr. John Smith’s chiropractic financial projections and business plan needs and created a Pharmacy Business Plan. The company develops a financial plan as part of its growth plan.

    Important Assumptions

    Cannabis edibles company’s financial assumptions:

     General Assumptions   
     Year 1Year 2Year 3
    Plan Month123
    Current Interest Rate8.45%8.58%8.59%
    Long-term Interest Rate7.21%7.26%7.28%
    Tax Rate21.06%21.08%21.09%

    A change in the industry or regulatory environment, however, may affect financial strategies.

    Brake-even Analysis

    Costs associated with the chiropractic business are shown in the following table:

    Chiropractic Business Plan - Brake-even Analysis

    Analysis of monthly break-evens

     Break-Even Analysis 
    Monthly Units Break-even4297
    Monthly Revenue Break-even$188,634
    Average Per-Unit Revenue$371.00
    Average Per-Unit Variable Cost$0.74
    Estimated Monthly Fixed Cost$189,953

    Projected Profit and Loss

    Below is a chart showing a Reiki Business Plan‘s profit and loss.

     Pro Forma Profit And Loss   
     Year 1Year 2Year 3
    Direct Cost of Sales$8,155,995$9,509,890$10,584,508
    TOTAL COST OF SALES$8,155,995$9,509,890$10,584,508
    Gross Margin$646,426$1,313,567$2,724,015
    Gross Margin %7.34%12.14%20.47%
    Sales and Marketing and Other Expenses$127,543$128,985$129,876
    Leased Equipment$0$0$0
    Payroll Taxes$27,058$25,000$26,000
    Total Operating Expenses$225,768$231,707$240,482
    Profit Before Interest and Taxes$420,658$1,081,860$2,483,533
    Interest Expense$0$0$0
    Taxes Incurred$84,132$216,372$496,707
    Net Profit$336,526$865,488$1,986,826
    Net Profit/Sales3.82%8.00%14.93%
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    Profit Monthly

    Chiropractic Business Plan - Profit Monthly

    Profit Yearly

    Chiropractic Business Plan - Profit Yearly

    Gross Margin Monthly

    Chiropractic Business Plan - Gross Margin Monthly

    Gross Margin Yearly

    Chiropractic Business Plan - Gross Margin Yearly

    Projected Cash Flow

    This column diagram shows the chiropractic business’s projected cash flow.

    Chiropractic Business Plan - Projected Cash Flow

    A proforma cash flow statement is shown here, which shows the total cash received, the total cash spent, and the general assumptions.

     Pro Forma Cash Flow   
    Cash ReceivedYear 1Year 2Year 3
    Cash from Operations   
    Cash Sales$53,721$58,019$62,660
    Cash from Receivables$32,679$35,293$38,117
    SUBTOTAL CASH FROM OPERATIONS$86,400$94,176$101,710
    Additional Cash Received   
    Sales Tax, VAT, HST/GST Received$0$0$0
    New Current Borrowing$0$0$0
    New Other Liabilities (interest-free)$0$0$0
    New Long-term Liabilities$0$0$0
    Sales of Other Current Assets$0$0$0
    Sales of Long-term Assets$0$0$0
    New Investment Received$0$0$0
    SUBTOTAL CASH RECEIVED$76,573$79,765$82,346
    ExpendituresYear 1Year 2Year 3
    Expenditures from Operations   
    Cash Spending$39,876$41,500$43,987
    Bill Payments$35,700$27,500$29,500
    SUBTOTAL SPENT ON OPERATIONS$75,576$69,000$73,487
    Additional Cash Spent   
    Sales Tax, VAT, HST/GST Paid Out$0$0$0
    Principal Repayment of Current Borrowing$0$0$0
    Other Liabilities Principal Repayment$0$0$0
    Long-term Liabilities Principal Repayment$0$0$0
    Purchase Other Current Assets$0$0$0
    Purchase Long-term Assets$0$0$0
    SUBTOTAL CASH SPENT$62,900$67,932$73,367
    Net Cash Flow$22,200$23,578$24,987
    Cash Balance$28,765$29,097$32,864

    Projected Balance Sheet

    For a Massage Therapy Business Plan, an estimated balance sheet includes information about the pro forma balance sheet, assets, long-term liabilities, assets, and total liabilities.

     Pro Forma Balance Sheet   
    AssetsYear 1Year 2Year 3
    Current Assets   
    Accounts Receivable$27,917$31,267$35,144
    Other Current Assets$3,577$3,577$3,577
    TOTAL CURRENT ASSETS$332,557$372,035$409,207
    Long-term Assets   
    Long-term Assets$9,765$9,765$9,765
    Accumulated Depreciation$18,700$20,944$23,562
    TOTAL LONG-TERM ASSETS$28,300$31,696$35,658
    TOTAL ASSETS$360,857$403,731$444,865
    Liabilities and CapitalYear 4Year 5Year 6
    Current Liabilities   
    Accounts Payable$19,800$22,176$24,926
    Current Borrowing$0$0$0
    Other Current Liabilities$0$0$0
    SUBTOTAL CURRENT LIABILITIES$19,400$21,728$24,422
    Long-term Liabilities$0$0$0
    TOTAL LIABILITIES$14,700$16,464$18,506
    Paid-in Capital$57,457$70,967$76,981
    Retained Earnings$60,800$66,272$72,899
    TOTAL CAPITAL$346,157$387,267$426,360
    TOTAL LIABILITIES AND CAPITAL$360,857$403,731$444,865
    Net Worth$248,770$271,159$298,275

    Business Ratios

    Home Health Care Business Plan ratios, ratio analysis, and total assets are presented here.

     Ratio Analysis    
     Year 1Year 2Year 3INDUSTRY PROFILE
    Sales Growth8.73%9.67%10.72%3.00%
    Percent of Total Assets    
    Accounts Receivable8.53%9.45%10.47%9.80%
    Other Current Assets3.31%3.67%4.06%2.40%
    Total Current Assets148.30%146.00%147.00%153.00%
    Long-term Assets12.52%11.55%11.59%11.70%
    TOTAL ASSETS100.00%100.00%100.00%100.00%
    Current Liabilities4.75%4.79%4.83%4.34%
    Long-term Liabilities0.00%0.00%0.00%0.00%
    Total Liabilities7.24%7.30%7.37%7.38%
    NET WORTH100.06%100.86%101.79%110.00%
    Percent of Sales    
    Gross Margin95.65%98.23%100.98%99.00%
    Selling, General & Administrative Expenses95.80%98.39%101.14%97.80%
    Advertising Expenses1.53%1.57%1.62%1.40%
    Profit Before Interest and Taxes41.90%43.03%44.24%33.90%
    Main Ratios    
    Total Debt to Total Assets0.17%0.17%0.17%0.40%
    Pre-tax Return on Net Worth72.68%74.24%75.00%75.00%
    Pre-tax Return on Assets94.88%99.62%104.61%111.30%
    Additional RatiosYear 1Year 2Year 3 
    Net Profit Margin374.51%386.12%398.09%N.A.
    Return on Equity56.20%57.94%59.74%N.A.
    Activity Ratios    
    Accounts Receivable Turnover7.97.98N.A.
    Collection Days100100100N.A.
    Inventory Turnover35.337.06532N.A.
    Accounts Payable Turnover15.91716.3N.A.
    Payment Days272727N.A.
    Total Asset Turnover2.452.52.6N.A.
    Debt Ratios    
    Debt to Net Worth-0.05-0.04-0.05N.A.
    Current Liab. to Liab.111N.A.
    Liquidity Ratios    
    Net Working Capital$277,000$292,512$308,893N.A.
    Interest Coverage000N.A.
    Additional Ratios    
    Assets to Sales0.80.870.89N.A.
    Current Debt/Total Assets1%0%0%N.A.
    Acid Test28.0628.1228.75N.A.
    Sales/Net Worth2.32.42.6N.A.
    Dividend Payout000N.A.


    How profitable is a chiropractic business?

    The profitability of a chiropractic business can vary greatly depending on a variety of factors such as the location, number of patients, cost of services, and marketing strategies. However, with a well-run practice, chiropractic businesses can be quite profitable. According to the Bureau of Labor Statistics, the median annual wage for chiropractors in 2020 was $71,410, with the top 10% earning more than $142,950.

    Is there money in chiropractic practice?

    Yes, there is money to be made in chiropractic practice. According to the U.S. Bureau of Labor Statistics, the median annual income for chiropractors in 2018 was $71,410. This figure is expected to grow in the coming years as the demand for chiropractic services increases.

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