Professional eCommerce business plan from OGScapital

Our eCommerce store business plans have helped 340+ clients attract more than $420m in financing

Why Us?

OGScapital knows the secret to preparing a business plan for online eCommerce that will raise the money you need.

  • 1

    Results-driven solutions

    Your business plan for eCommerce will comply with all investor requirements. Our dedicated team will emphasize your business idea’s unique advantages and attractiveness, highlighting the market potential, investment returns, and competitiveness of your value proposition.

  • 2

    Strategic advice

    We do more than structure your inputs in a professional way. We also take our internal knowledge and market research into account. We will challenge your business idea, adding best practices and providing guidance that will make your ideas more attractive to investors.

  • 3

    Experienced team

    All of our experts are MBA fellows from TOP10 schools. Together, we can boast wide-ranging experience working in senior positions in top investment banks, consulting companies like PWC, Deloitte, UBS, and Morgan Stanley and serving Fortune 1000 clients.

  • 4

    High-quality market research

    Your e commerce business plans will include market analysis and research from globally recognized research firms including IBISworld, Datamonitor, MarketLine, Statista, etc. In addition we are using our network of industry experts and opinion leaders.

  • 5

    Full customization

    Each document is prepared from scratch, with rich and eye-catching design that utilizes graphics, tables, pie charts and illustrations. No templates and no ready-made solutions. Three MBA consultants will work on your ecommerce startup business plan.

  • 6


    OGScapital connects you with our extensive and global network of investors. Our network includes different profile of investors, such as venture capitalists, private equity funds, angel investors, banks/private lenders and international financial institutions.

Key types of eCommerce business plan

OGScapital has huge experience in delivering add value to various online retail businesses

Physical Products


Digital Products/Services


Our solution

OGS with help you meet your goals by creating an online shopping business plan that will comply fully with all investor requirements.


  • Users:   Family & Friends Seed Funders, Angel Investors and Venture Capitalists and Private Equity Funds

  • Document size:  40-50 pages

  • Timeframe:   12 days

  • Graphic design:  included

  • Unlimited revisions:  included

  • Assigned team:   3 senior experts with a project lead

  • Rush Delivery Service:  Available

Document contents:
  • Executive Summary
  • Competitive Analysis
  • Business Model
  • Mission/Goals
  • Products/Services
  • SWOT Analysis
  • Marketing Mix
  • Market Analysis
  • Market Forecast
  • Exit Strategy
  • Business/Operating Strategy
  • 5 Forces Analysis
  • Marketing Strategy
  • Use of Proceeds

Illustrative business plan samples

Our investor-ready business plans are designed by our team of graphic designers.



How much does an OGScapital eCommerce business plans cost?

Our fees are highly competitive and entirely reasonable, scaling up or down according to task complexity


What sections will be included in the eCommerce business planning?

Content varies depending on the client’s needs. We know that making a business plan for eCommerce for investorsis not a one-size-fits-all process. All documents, though, include the following key sections: market analysis, business model description, operational strategy, goals, financial model, etc


Can you guarantee that my eCommerce startup business plan will lead to successful fundraising?

We can guarantee that the retail business plan​ we prepare for you will comply fully with investor/lender requirements. However, we cannot take responsibility for the success of your fundraising efforts—there are simply too many factors that we cannot control (e.g., your credit score, relevant experience, etc.)

How it works

OGScapital will work closely with you and provide guidance throughout the process.

Your eCommerce startup business plan in 4 easy steps

Step 1

Fill out our online form

Step 2
A senior expert will get in touch with you to discuss your needs.
Step 3

We will begin writing an ecommerce business planning for investors and issue a draft within 10-15 days.

Step 4

We consider your comments, revise as necessary, and issue the final e commerce business plans.

Any questions? Get in Touch!


    Our clients are our top priority, and we do everything in our power to not just meet but to exceed our client’s expectations.

    OGScapital are in the TOP3 on Trustpilot with a score of 9.5/10.

    Peter from Ibox Solutions


    We had great experience working with Alice from OGS Capital. Delivery was on time. Quality has exceeded my expectations. Highly recommend to anyone!

    ∙ Peter from Ibox Solutions

    Nnenna K.


    Very Professional

    OGScapital helped me prepare a top-tier business plan that I needed for investors

    ∙ Nnenna K.

    Jackie A.


    Business Plan

    I needed a business plan to obtain a state license. It was very organized, and the research was terrific. They were very responsive and had it prepared promptly.

    ∙ Jackie A.

    Brentnol A.


    Professional Service

    I needed a comprehensive Business Plan, and I contacted OGS Capital to assist, and they were able to meet and surpass my expectations. The process was simple. Alex and his team were very professional and produced the completed document within the time frame specified. I am happy with the final draft, and I would highly recommend his service to any business that needs a comprehensive business plan.

    ∙ Brentnol A.

    Dan D.


    Our experience with Alex was a great start to a long term relationship.

    The thoroughness and responsiveness. Thank you!

    ∙ Dan D.

    Alex A.


    OGS Capital delivers!

    I was provided a questionnaire with basic company info. I was then called by an expert by the name of Mr. Alex Silensky who asked pointed questions about our company goals and objectives for our business plan. He delivered a quality product I could use for various purposes.

    ∙ Alex A.

    Kijafa C.


    Business Plan

    For the first time I created my own general overview of the plan, which providing me with a much clearer vision of my idea

    ∙ Kijafa C.

    Verified User in Management Consulting


    Very good service and deliverables. Alex was timely and professional throughout.

    Alex was great to work with. He responded quickly and delivered quality workmanship with our Business Plan.

    ∙ Verified User in Management Consulting

    About us

    OGScapital was established in 2006 by 8 partners. Since then, we have become the #1 business plan company with a track record including more than 5,000 satisfied clients. OGScapital has a specific team of consultants focused on eCommerce industry only. In addition we have wide-ranging experience working in globally recognized investment banks and consulting companies (PWC, Bain, Deloitte) and serving Fortune 1000 clients.


    OGScapital was established in 2006


    Our documents have helped attract $420m+ for eCommerce projects


    Our senior experts have experience spanning 42+ industries


    Our track record includes 320+ happy clients from eCommerce industry


    Our team includes 60 consultants including 8 eCommerce professionals


    OGScapital has access to a network of 300+ investors

    Our clients

    More than 5,000 companies have used OGScapital’s services.

    African Energy Distributor
    Lyndon Energy
    Global Impact
    The Smugglers Inn
    Baggage Freight
    ContinEight Group Corp.
    Real Estate Company
    Precision Science
    Panama Wildlife Corp.
    Tiger City
    Manatee Holdings LTD
    FOX Models
    Einstein HR
    Destinations USA
    Saleem Technologies
    888 Markets
    Vertical Studio
    Pure Loyalty
    Pronto Hotel
    Flip Flop Shops
    Waves Coffee House
    Sylvan Learning
    Blaze Pizza
    Twin Peaks
    Heavy Rus Cargo
    Go Kin
    Gat Patch
    Diamond Sun Labs
    Strawberry Star
    Ayurveda Service

    Any questions? Get in Touch!

      Ecommerce Business Plan

      The advent of the internet has revolutionized everything, and online businesses are no exception. Online retail or online stores are typically a part of e commerce business plans. The term e-commerce is a shortened version of “electronic commerce” and describes any exchange of cash for online services or goods. Online shopping is a common example of an eCommerce business.

      Online eCommerce also includes other activities like payment gateways, online auctions, internet banking, and online ticketing. Put simply; it is the act of conducting business through the internet. Although the medium of online eCommerce is different, it uses the same business models as traditional companies. That means to tap into an online shopping website; retailers must have an eCommerce store business plan.

      Only a successful retailer business plan from reliable services like OGS Capital allows online eCommerce to grow and create a brand name. Because creating a strategic business plan is important, the expert from OGC Capital put their best to choose the right business model.

      Most people don’t know how to start an eCommerce business or what type of products they can sell online.  It is worth mentioning that retailers can differentiate eCommerce businesses by their product types. Generally, these four types of products a retailer can sell on an online shopping website.

      • Physical Products
      • Services
      • Digital Products
      • Affiliates

      E commerce business plans has three different models, including B2B, B2C, and C2C. These models define who retailers sell their products to. For instance,

      • B2B refers to Business-to-Business and sells digital or physical products to other businesses. For example, suppliers, manufacturers who provide products or materials for other companies.
      • B2C refers to Business-to-Consumer and sells digital or physical products to consumers. Retailers who sell products or services to the end consumer.
      • B2G refers to Business-to-Government and sells digital or physical products to agencies, government, institutions. For example, businesses that design unique office furniture, software, and uniforms, etc.

      Regardless of the model you choose, it is important to have a business plan for the eCommerce site. Only a comprehensive business plan for an e-commerce site can help you cater to the requirements of online selling. From marketing, branding, to shipping procedures, an eCommerce platform business plan includes strategies for everything.

      Startup e-Commerce Business Plan

      An eCommerce startup business plan directs a variety of factors that are mandatory to consider for launching an online store and its continued growth. If you are interested in selling goods online, your startup eCommerce must include these elements.

      Milestones of Business Plan for Ecommerce

      • Choose the right type of business model. From digital downloads, made-on-order products to stocked goods, you have tons of options for an eCommerce project.
      • Decide operations of your startup ecommerce business planning. How you will provide service or deliver products
      • Opt for the most suitable sales business plan or channel. You can sell products via seller marketplace, eCommerce-enabled blogs, online auctions, or social media sites.
      • Choose marketing plan whether your startup eCommerce is large or small.
      • Set budget for products, operations, and marketing to determine a pricing strategy that can profit you
      • Plan to launch and come up with actionable steps

      Seeking guidance from experts like OGC Capital that excels at crafting a business plan for eCommerce is the best way to make this process seamless.

      B2B E commerce Business Plans

      B2B companies have a different category as they serve for-profit firms rather than individual customers. B2B eCommerce sales include reseller and wholesaler websites. If you are looking for starting an online venture, your business plan on an e-commerce trading company must have these features.

      • Comprehensive pricing system for different customers (discount groups, specific prices for members, and a combination of different methods)
      • Customer registration to ensure customer access to products, prices, and terms
      • Site navigation to help users find services they are searching for
      • Site search with easy search features to improve conversion
      • Email marketing to drive sales from b2b consumers
      • Mobile responsiveness to make eCommerce user friendly

      These features serve as B2B eCommerce solutions and are important eCommerce aggregators to launch a wholesaler site.  Know that the B2B eCommerce sales process is complicated and requires a successful startup ecommerce business planning to address all the challenges. Only pro writers such as OGS Capital can take all these features into account and make a perfect e commerce business plans for your online venture.

      Is It Profitable To Start an Ecommerce Business

      E-commerce businesses have become an emerging trend these years.  An online store that has a robust retail business plan has plenty of possible chances to grow and improve profits. Because it is an effective way to expand your ecommerce business planning, many young entrepreneurs are entering the niche with a comprehensive startup eCommerce business plans.

      Whether this ecommerce business planning is for yourself or you run it for another company, it makes a good choice.  According to current statistics,  Americans who live in metropolitan cities spend approximately 4.5 to 6 hours on online shopping averagely per week.  Over 50% of people in America prefer to shop online rather than go to physical stores.

      Many suppliers are now working on their ecommerce business planning to open a shop on an e-commerce platform. They know they can operate the store easily and make profits with their eCommerce business plans.  It is a win-win situation for both suppliers and platforms as they can make profits via their services.

      That is to say, build an eCommerce business planning with the help of experienced professionals like OGC Capital and get your ball running in the digital marketplace.

      OGC Capital -Your Go-To Spot for Ecommerce Business Plan

      At OGC Capital, we have a competent e commerce business plans writer who offers world-class strategic planning services for your eCommerce startup.

      We take all the critical key features of online business into consideration and create an impeccable business proposal. We make sure to analyze financials and other essential business elements like target market, business model, and operations before building an e commerce business plans.

      If you want to become a market leader in your ecommerce business planning, contact OGC Capital for a comprehensive retail business plan.

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