Tent hire business plan for starting your business

So you are planning to start a tent rental? Congratulations! Keep reading this tent rental business plan sample and feasibility report for free.

The best thing of tent rental is that your presence may not be required if you have a skilled team who can handle the business. A huge number of events like parties, wedding ceremonies, and social events are hosted during weekends. If you have no problem with working at weekends, you can easily start a tent rental business. You need some soft skills to run a tent rental business smoothly.

If you are wondering how to start a tent hire business, don’t worry. The process is relatively simple, especially if you don’t have any complimentary service.

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Executive Summary

Tent hire business

Tent rentals are known to be a very dynamic business. They often operate without any storefront and provide services at their customer’s place. This way, tent hire businesses have huge reach to the market as compared to other businesses. It also saves the cost of having a costly and lavish commercial space.

Starting a tent rental business usually involves hosting outdoor events like parties, weddings, church benefits, family reunions, fund-raisers, and other outdoor events. If you are wondering how to start a tent hire firm, the process is very simple. It is also a very vibrant and large industry in the US and other countries in the world.

Management of tent rental firm

If you ask how to start a tent hire business, it does not take huge capital like a banquet hall rental. Hence, the management requires you to acquire or build specific tents in different sizes. They can easily be assembled and dismantled in a short time. You should also have a secured space or warehouse facility to keep a truck so you can easily carry them to and fro venues. You can also rent out a truck or add it as a premium service for customers who can rent the tents.

Customers of tent rental service

Your customers are basically individuals and corporate professionals who hire a tent rentals for different occasions like weddings, birthdays, celebrations, corporate events and even more. This way, you can select your niche before marketing for tent rental firms. You may want to offer professional and standard event planning at state, local, national, or even global level.

Business Target

Your target might be renting tents and providing the best and reliable event planning solutions to help businesses, individuals, as well as non-profit companies when it comes to organize all the events.

Tent Rental Business Plan - 3 Years Profit Forecast
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Company Summary

3.1 Company Owner

In this section of tent hire business plan, you need to introduce who will be the owner of the company as well as their experience in event planning business. Have you ever organized an event for your family or even your client?

3.2 Why the Tent Rental Business is being started

Here, you need to explain your passion and inspiration behind staring a tent rental business. Have you been planning to start it for a long time? Have you fully explored the overall expectations and needs of your target customers? Do you feel that you can come up with a compelling solution that makes you stand out?

The business plan for tent Rental Company can be very simple as it requires less capital and investment in comparison to other businesses, which need sufficient resources.

How the tent rental business will be started?

In order to explain this part, you need to have done proper homework regarding the tent hire business. At least for the first year itself, you should have some sort of capital so you will not need any support when starting up. If you have proper experience in event planning and management business, you should know how to promote your tent hire business.

Tent Rental Business Plan - Startup Cost
Start-up Expenses  
Legal $72 500
Consultants $0
Insurance $32 750
Rent $222 500
Research and Development $32 750
Expensed Equipment $62 750
Signs $12 250
Start-up Assets $22 000
Cash Required $485 000
Start-up Inventory $0
Other Current Assets $322 500
Long-term Assets $52 625
Total Requirements $1 317 625
Start-up Expenses to Fund $435 500
Start-up Assets to Fund $882 125
Assets $121 875
Non-cash Assets from Start-up $195 000
Cash Requirements from Start-up $0
Additional Cash Raised $203 125
Cash Balance on Starting Date $118 750
Liabilities and Capital $118 750
Liabilities $121 875
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Capital $0
Planned Investment $1 317 625
Investor 1 $0
Investor 2 $0
Other $0
Additional Investment Requirement $0
Loss at Start-up (Start-up Expenses) ($919 500)
TOTAL CAPITAL ($919 500)

First of all, you should be insured, bonded and licensed to start this business. Secondly, you should have a secured space or warehouse facility to store all your tents and trucks, as discussed earlier. Tents are rental for outdoor events like family reunions, weddings, etc. You may also want to offer complimentary services like event planning and party rental to attract customers.

By having some experts on your side, you can estimate the cost of inventory. You will also have to forecast the costs for assets, expenses, loans, and investments for your business plan. Here are the detailed start-up funding, requirements, expenses, assets and other requirements –

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    Services for Customers

    When starting your own tent hire practice, you may want to provide different services in terms of party rental business while considering the needs of event planning industry in the US. Making profits from the industry should be your main goal for tent rental business. You must be ready to do everything as per the law to achieve your goals and aim.

    At the same time, your business should also be aimed to improve existing suppliers and inventory by adding your product lines from the market.


    ou should also be ready to offer specials like discounts to attract potential customers when starting a tent rental business. Meanwhile, it would also help retain solid working capital in the business.

    You may want to list down the following services for your customers –

    • Tent hire
    • Corporate events
    • Wedding planning
    • Outdoor parties
    • Conferences/Annual General Meeting
    • Birthday planning
    • Corporate events
    • Wedding supply rentals
    • Banquet hall rentals
    • Competitions/Sports events planning
    • Other events planning

    When writing a tent business plan, you may want to list down the above services or others that you may provide.

    Marketing Analysis of Tent Hire Business

    Marketing analysis is the most important part of a tent hire business plan. You need to put a lot of focus on the same for your tent rental startup. Also hire the experts who can help you make a business plan for marketing tent rental firm.

    Business plan for investors

    Market Trends

    One thing is for sure. You cannot find a business, which is seriously into tent rentals only. It is not easy to maintain operation cost and overhead or arrange proper income to expand your business in this type of venture. You may easily find a tent rental company these days, which is engaged in offering complimentary solutions like event panning and party rentals.

    The party rental and event planning industry has been evolving constantly. Hence, your groundbreaking ideas and strategies, which were once successful, may no longer be that productive. If you want to know how to find clients, you have to keep a close eye on the current market trends over the past few years.

    These days, social media has become a very vital tool for event planners to rely on. It can help interact with attendees, gather details of the events, gather feedback and create engagement all the year round with the target audience. There are apps used for wedding and event planning. These apps can help you gather all the required details to project for the future. Event planners can easily host several events via online platforms and social platforms.

    Marketing Segmentation

    In the the initial stage, you may want to serve small to medium businesses, individual clients and new ventures to even well-established ones. There is no way to keep you from growing your business and to compete with the party rental companies and event planners in the US.

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    As a party rental and event planning organization, you may want to offer different services. For doing this, you should have well-equipped and trained staff to serve a huge range of client’s base. Your target market should be including individuals from different classes and walks of life, including international and local organizations. Here are some of the clients you may want to serve –

    Tent Rental Business Plan - Market Segentation
    • Young adults/couples
    • Corporate organizations
    • Blue-chip companies
    • Politicians/ political parties
    • Religious organization
    • Families/households
    • Government
    • Sports organizations
    • High schools, universities, and colleges
    • Startups and enterprises
    Market Analysis       
    Potential CustomersGrowthYEAR 1YEAR 2YEAR 3YEAR 4YEAR 5CAGR
    Young adults/couples10%22 33432 34443 66552 54466 43210,00%
    Corporate organizations15%11 43313 34416 55318 74520 54513,43%
    Blue-chip companies10%8 3229 45510 65512 86714 43313,00%
    Politicians/ political parties10%4 3335 6556 8777 8779 54310,57%
    Religious organization14%3 2565 6556 8777 8779 54311,00%
    Families/households15%3 9255 6556 8777 8779 54310,00%
    Government8%2 5685 6556 8777 8779 5437,00%
    Sports organizations7%2 5685 6556 8777 8779 54310,00%
    High schools, universities, and colleges6%2 5685 6556 8777 8779 5438,00%
    Startups and enterprises5%2 5685 6556 8777 8779 5437,00%
    Total100%63 87594 728119 012139 295168 211100%

    Business Target

    Initially, you may want to rent typical tents. Later on, your target must be to provide the reliable and professional event planning services for individuals, businesses as well as non-profit organizations to organize those events. You must be able to be a leading brand in tent rental and event planning businesses as well as one of the top 20 rental and event planning businesses in your area.

    Product Pricing

    You need to explain the price range of your services in this section. You need to provide has many details as you can regarding pricing. For example, if you are offering hundreds of products, categorize them well. Do not exceed this section more than one page. Just like in consulting and rental business, hourly billing in event management and rental business is also charged as a prolonged industry tradition.

    For some kinds of event management or planning services, flat fees also make some sense as they provide a better prediction of service charges. This way, you can charge both hourly billing and flat fee as per the client’s needs.

    You may want to keep your charges within the market rate for all your clients. For doing this, you need to save on overhead expenses and collect payment in advance. You can also offer special discounts for non-profits, startups, small businesses, and cooperatives. Some clients need to plan events and hire tent rental services on a regular basis. It should be tailored well to meet the needs of clients.

    Tent Rental Marketing Strategy

    It is no denying the fact that the competition in event planning and tent rental industry is very tough in the US. Hence, you can hire some of the top experts in order to manage your marketing and sales strategy. You can recruit sales and marketing professionals on the basis of their industry expenses.


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    They should also get proper training on a regular basis and well equipped to meet targets and overall business goals. Your work and services should also speak for your business in the market. This way, you need to create a business development plan for a tent rental company that will define your words of mouth publicity from happy clients.

    When starting tent rental business, your goal must be to grow your tent rental business to come up as one of the best event planning companies in the US. This way, you need to plan your strategy to get the most of available market. This tent hire business plan sample can be a major driving force for your startup. This way, you need to define the following pointers –

    Competitive Analysis

    We will have a tough competition ahead of us because of the other Tent Rental Business competitors. Still, we hope to stand out due to the quality of our services. Our second competitive edge will be our unparalleled customer service, which will be the best in town. We will treat every individual with utmost respect and make sure that they will get our good services of Tent Rental. We will also ensure the security and safety of all kids and teens by implementing strict policies.

    Sales Strategy

    • We will market and advertise our Tent Rental on social and print media.
    • We will offer a 15% discount on our services for the first three months of our launch.
    • We will conduct seminars in schools and colleges for emphasizing the benefits of tent rental and hence will promote ourselves.

    Sales Monthly

    Tent Rental Business Plan - Sales Monthly

    Sales Yearly

    Tent Rental Business Plan - Sales Yearly

    Sales Forecast

    Tent Rental Business Plan - Unit Sales
    Sales Forecast   
    Unit SalesYear 1Year 2Year 3
    Outdoor Package5397701 002
    Sport Organizations265322393
    Religious Organizations103512501762
    Startups and enterprises5507501 100
    TOTAL UNIT SALES2 3893 0924 257
    Unit PricesYear 1Year 2Year 3
    Outdoor Package$870,00$910,00$1 200,00
    Sport Organizations$650,00$750,00$850,00
    Religious Organizations$1 050,00$1 200,00$1 000,00
    Startups and enterprises$1 700,00$2 100,00$3 100,00
    Outdoor Package$468 930$700 700$1 202 400
    Sport Organizations$172 250$241 500$334 050
    Religious Organizations$1 086 750$1 500 000$1 762 000
    Startups and enterprises$935 000$1 575 000$3 410 000
    TOTAL SALES$2 662 930$4 017 200$6 708 450
    Direct Unit CostsYear 1Year 2Year 3
    Outdoor Package$560,00$620,00$800,00
    Sport Organizations$105,00$170,00$190,00
    Religious Organizations$750,00$790,00$940,00
    Startups and enterprises$1 000,00$1 350,00$2 000,00
    Direct Cost of Sales   
    Outdoor Package$301 840$477 400$801 600
    Sport Organizations$27 825$54 740$74 670
    Religious Organizations$776 250$987 500$1 656 280
    Startups and enterprises$550 000$1 012 500$2 200 000
    Subtotal Direct Cost of Sales$1 655 915$2 532 140$4 732 550
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      Personnel plan

      To figure out how to set up a tent rental business plan, you may want to work out on your personnel recruitment. This way, you can start from senior management. It should be based on overall staff performance for five years as per the board of trustees.

      Company staff

      When making tent hire business plan, you may want to hire competent and qualified staff in these positions –

      • Chief Executive Office (CEO)
      • Event Planning consultant
      • Tent cum Party Rental Manager
      • HR and Admin Manager
      • Accountant
      • Sales and Marketing Executive
      • Truck Driver
      • Customer Support

      Average Salary of Employees

      This way, you may want to define the average salary of each employee in your business clearly.

       Personnel Plan   
       Year 1Year 2Year 3
      Chief Executive Office (CEO)$45 000$52 000$59 000
      Event Planning consultant$145 000$152 000$159 000
      Tent cum Party Rental Manager$410 000$440 000$480 000
      HR and Admin Manager$55 000$65 000$75 000
      Accountant$60 000$63 300$70 000
      Sales and Marketing Executive$20 000$23 300$30 000
      Truck Driver$10 000$12 000$15 000
      Customer Support$15 000$20 000$25 000
      Total Salaries$760 000$827 600$913 000

      Financial Plan

      You need to hire finance experts when making this section of a tent hire business plan. They can help you set the financial plan for our business. It should outline the overall growth of the company in the next three years to come.

      To explain it further, here is the rundown of your financial strategies –

      Important Assumptions

      In this section, list all the estimates of tax and interest rate over the next three months.

      General Assumptions   
       Year 1Year 2Year 3
      Plan Month123
      Current Interest Rate10,00%11,00%12,00%
      Long-term Interest Rate10,00%10,00%10,00%
      Tax Rate26,42%27,76%28,12%

      Brake-even Analysis

      Tent Rental Business Plan - Brake-even Analysis

      Here, you need to show the overall graph in which you can define the revenue of your company and milestones you are expecting to achieve.

       Brake-Even Analysis 
      Monthly Units Break-even5530
      Monthly Revenue Break-even$159 740
      Average Per-Unit Revenue$260,87
      Average Per-Unit Variable Cost$0,89
      Estimated Monthly Fixed Cost$196 410

      Projected Profit and Loss

      In this table, you need to list all the incomes and expenses you are going to expect in your business.

       Pro Forma Profit And Loss   
       Year 1Year 2Year 3
      Sales$2 662 930$4 017 200$6 708 450
      Direct Cost of Sales$1 655 915$2 532 140$4 732 550
      TOTAL COST OF SALES$1 655 915$2 532 140$4 732 550
      Gross Profit$1 007 015$1 485 060$1 975 900
      Gross Margin %37,82%36,97%29,45%
      Payroll$760 000$827 600$913 000
      Sales and Marketing and Other Expenses$1 850$2 000$2 150
      Depreciation$2 070$2 070$2 070
      Leased Equipment$0$0$0
      Utilities$4 000$4 250$4 500
      Insurance$1 800$1 800$1 800
      Rent$6 500$7 000$7 500
      Payroll Taxes$34 510$40 726$46 942
      Total Operating Expenses$810 730$885 446$977 962
      Profit Before Interest and Taxes$196 285$599 614$997 938
      EBITDA$196 285$599 614$997 938
      Interest Expense$0$0$0
      Taxes Incurred$39 257$119 923$199 588
      Net Profit$157 028$479 691$798 350
      Net Profit/Sales5,90%11,94%11,90%

      Profit Monthly

      Here, you need to show the detailed overview of your monthly profits for the 12 months in the next 3 years.

      Tent Rental Business Plan - Profit Monthly

      Profit Yearly

      Tent Rental Business Plan - Profit Yearly

      Your investors may also want to know the annual profits your business can make. It will also help you determine the estimate annual profits for the next 3 years.

      Gross Margin Monthly

      Tent Rental Business Plan - Gross Margin Monthly

      You need to show up your gross margin on monthly basis in your business plan.

      Gross Margin Yearly

      Tent Rental Business Plan - Gross Margin Yearly

      Here, you can come up with annual gross margin you are expecting for the next 3 years.

      Projected Cash Flow

      Here, you need to analyze the balance over the cash flow expected in your business for the upcoming year.

      Tent Rental Business Plan - Project Cash Flow
       Pro Forma Cash Flow   
      Cash ReceivedYear 1Year 2Year 3
      Cash from Operations   
      Cash Sales$40 124$45 046$50 068
      Cash from Receivables$7 023$8 610$9 297
      SUBTOTAL CASH FROM OPERATIONS$47 147$53 656$59 365
      Additional Cash Received   
      Sales Tax, VAT, HST/GST Received$0$0$0
      New Current Borrowing$0$0$0
      New Other Liabilities (interest-free)$0$0$0
      New Long-term Liabilities$0$0$0
      Sales of Other Current Assets$0$0$0
      Sales of Long-term Assets$0$0$0
      New Investment Received$0$0$0
      SUBTOTAL CASH RECEIVED$47 143$53 651$55 359
      ExpendituresYear 1Year 2Year 3
      Expenditures from Operations   
      Cash Spending$21 647$24 204$26 951
      Bill Payments$13 539$15 385$170 631
      SUBTOTAL SPENT ON OPERATIONS$35 186$39 589$197 582
      Additional Cash Spent   
      Sales Tax, VAT, HST/GST Paid Out$0$0$0
      Principal Repayment of Current Borrowing$0$0$0
      Other Liabilities Principal Repayment$0$0$0
      Long-term Liabilities Principal Repayment$0$0$0
      Purchase Other Current Assets$0$0$0
      Purchase Long-term Assets$0$0$0
      SUBTOTAL CASH SPENT$35 296$35 489$43 882
      Net Cash Flow$11 551$13 167$15 683
      Cash Balance$21 823$22 381$28 239

      Projected Balance Sheet

      In this balance sheet, list all the assets and liabilities in your business in the long run.

       Pro Forma Balance Sheet   
      AssetsYear 1Year 2Year 3
      Current Assets   
      Cash$184 666$218 525$252 384
      Accounts Receivable$12 613$14 493$16 373
      Inventory$2 980$3 450$3 920
      Other Current Assets$1 000$1 000$1 000
      TOTAL CURRENT ASSETS$201 259$237 468$273 677
      Long-term Assets   
      Long-term Assets$10 000$10 000$10 000
      Accumulated Depreciation$12 420$14 490$16 560
      TOTAL LONG-TERM ASSETS$980$610$240
      TOTAL ASSETS$198 839$232 978$267 117
      Liabilities and CapitalYear 1Year 2Year 3
      Current Liabilities   
      Accounts Payable$9 482$10 792$12 102
      Current Borrowing$0$0$0
      Other Current Liabilities$0$0$0
      SUBTOTAL CURRENT LIABILITIES$9 482$10 792$12 102
      Long-term Liabilities$0$0$0
      TOTAL LIABILITIES$9 482$10 792$12 102
      Paid-in Capital$30 000$30 000$30 000
      Retained Earnings$48 651$72 636$96 621
      Earnings$100 709$119 555$138 401
      TOTAL CAPITAL$189 360$222 190$255 020
      TOTAL LIABILITIES AND CAPITAL$198 839$232 978$267 117
      Net Worth$182 060$226 240$270 420

      Business Ratios

      Detail all the projected sales growth you are going to expect in percentage.

       Ratio Analysis    
       Year 1Year 2Year 3INDUSTRY
      Sales Growth4,35%30,82%63,29%4,00%
      Percent of Total Assets    
      Accounts Receivable5,61%4,71%3,81%9,70%
      Other Current Assets1,75%2,02%2,29%27,40%
      Total Current Assets138,53%150,99%163,45%54,60%
      Long-term Assets-9,47%-21,01%-32,55%58,40%
      TOTAL ASSETS100,00%100,00%100,00%100,00%
      Current Liabilities4,68%3,04%2,76%27,30%
      Long-term Liabilities0,00%0,00%0,00%25,80%
      Total Liabilities4,68%3,04%2,76%54,10%
      NET WORTH99,32%101,04%102,76%44,90%
      Percent of Sales    
      Gross Margin94,18%93,85%93,52%0,00%
      Selling, General & Administrative Expenses74,29%71,83%69,37%65,20%
      Advertising Expenses2,06%1,11%0,28%1,40%
      Profit Before Interest and Taxes26,47%29,30%32,13%2,86%
      Main Ratios    
      Total Debt to Total Assets2,68%1,04%0,76%67,10%
      Pre-tax Return on Net Worth66,83%71,26%75,69%4,40%
      Pre-tax Return on Assets64,88%69,75%74,62%9,00%
      Additional RatiosYear 1Year 2Year 3 
      Net Profit Margin19,20%21,16%23,12%N.A.
      Return on Equity47,79%50,53%53,27%N.A.
      Activity Ratios    
      Accounts Receivable Turnover4,564,564,56N.A.
      Collection Days9299106N.A.
      Inventory Turnover19,722,5525,4N.A.
      Accounts Payable Turnover14,1714,6715,17N.A.
      Payment Days272727N.A.
      Total Asset Turnover1,841,551,26N.A.
      Debt Ratios    
      Debt to Net Worth0-0,02-0,04N.A.
      Current Liab. to Liab.111N.A.
      Liquidity Ratios    
      Net Working Capital$120 943$140 664$160 385N.A.
      Interest Coverage000N.A.
      Additional Ratios    
      Assets to Sales0,450,480,51N.A.
      Current Debt/Total Assets4%3%2%N.A.
      Acid Test23,6627,0130,36N.A.
      Sales/Net Worth1,681,290,9N.A.
      Dividend Payout000N.A.

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